In The News

Exclusive ringtones and wallpaper on the way for EVDO handset users.
Thursday, June 2, 2005
by IGN Wireless

Moderati used BREW 2005 to announce a deal to power the delivery of ringtones and wallpapers to Amp'D mobile. Amp'd Mobile is the first company that solely uses EV-DO (high-speed) for wireless delivery of content. Amp'd Mobile is set for a nationwide launch later this year and promises exclusive content.

"We're excited to be working with a carrier that really gets what the mobile consumer wants," says Carolynne Schloeder, president of Moderati. "They recognize that data services are integral to their offering, and we're thrilled that they've chosen us as their partner to deliver compelling content."

"We're going to be delivering a completely different fully integrated mobile lifestyle experience with burst entertainment packaged in a new way," says Seth Cummings, Vice President, wireless content and internet services, Amp'd Mobile. "Moderati will play a key role in our vision by providing a rich catalog of youth-oriented ringtone and wallpaper files as well as infrastructure delivery services."



About Moderati, a Bellrock Media Company
Moderati is a digital content agency that helps media companies and consumer brands connect with their consumers through the creation of engaging entertainment experiences. The company delivers the best digital content to consumers when, where and how they want it, with a mission to engage and entertain through creativity, technology and humor. Moderati has deep roots in mobile content and entertainment, and has been a trusted partner of top-tier wireless carriers and major media companies since 2001, having delivered over 100M individual content downloads. The company is a subsidiary of Japan's leading branded entertainment production company, Bellrock Media, backed by Yoshimoto Kogyo, the largest pure play media company in Japan with interests in TV, talent representation, film, music, physical venues and consumer products. Moderati is headquartered in San Francisco, CA. For more information, visit the Website at http://www.moderati.com.


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